Intersection of aspiration and science.
National Fish, Wildlife & Plants Conservation Adaptation Strategy (NFWPCAS)
A White House mandate, the first comprehensive, national climate adaptation strategy needed a strong visual presence to communicate recommendations for protecting species and habitats.
Fresh, hopeful colors and a sound layout structure form the backbone of the visual brand for individual case studies to a 150-page strategic plan and website.
›› Brand identity
›› Collateral materials
›› Website planning, architecture and visual design