Many partners. One mission.

client

Landscape Conservation Cooperatives Network

Background

The challenge was to not only create a visual identity for this network of 22 cooperatives, but to help them craft a cohesive framework for talking about their work, as buy-in from climate-change critics was essential.

Because many the interdependent LCCs had visual identities of their own prior to the creation of the umbrella network, the identity needed to be abstract enough to stand out among the more literal logos for individual regions. The result is an identity that captures the essence of a vast series of ecoregions.

services provided

›› Brand identity
›› Attributes and voice
›› Logo design
›› Website design
›› Print collateral
›› Brand voice guide

‹‹ BACK TO PORTFOLIO

nonprofit logo design | Allegro Design | Portland, OR
The quilt-like loose weave represents how the 22 interdependent LCCs function—together but independent. The “threads” of the weave represent various landscape eco-regions.
brand voice guide | Allegro Design | Portland, OR
Page from the style guide showing brand attributes and descriptions to help the network speak with one voice.
brand voice guide, logo usage, style guide | Allegro Design | Portland, OR
Page from the style guide showing logo usage.
brochure cover, conservation, landscape, nonprofit | Allegro Design | Portland, OR
Print collateral example. Brochure cover.
brochure design for conservation nonprofit  | Allegro Design | Portland, OR
Interior of general brochure for the LCC network.
nonprofit, conservation website | Allegro Design | Portland, OR
Detail of website home page design.
map, information graphic, conservation, website  | Allegro Design | Portland, OR
Map page design for website showing the 22 regions with pop-up information box on rollover.

 

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